usman.INDEPENDENT
WEB DEVELOPER
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THE EXPERTISE

Good websites don’t
happen by accident.

Four focused services. One consistent standard: thoughtful design, clean architecture, and an outcome that makes sense for your business.

01

Custom WordPress development

Built around your business. Not around a template.

Bespoke block themes, WooCommerce storefronts, and lightweight plugins. A considered interface on top of a clean, maintainable platform.

WHAT YOU GET
  • Custom block theme from agreed designs or wireframes
  • Modular Gutenberg patterns and reusable page sections
  • Structured content with custom post types and ACF fields
  • WooCommerce setup and business-specific integrations
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02

Speed & Core Web Vitals

Performance is a feature. Let's treat it like one.

A practical, data-led approach to a faster WordPress experience. Find the bottlenecks, fix the causes, and compare the results under consistent conditions.

WHAT YOU GET
  • Performance and Core Web Vitals diagnostic audit
  • Database query review and caching improvements
  • Script deferral and unnecessary CSS or JavaScript removal
  • Responsive images and modern media delivery
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03

Documentation & handovers

A good platform should never leave you guessing.

Practical documentation that makes your team self-sufficient. From everyday publishing to future development, the knowledge stays with your business.

WHAT YOU GET
  • Visual editor manuals for your actual block patterns
  • Content publishing and quality-assurance checklists
  • Technical architecture and custom plugin references
  • API integration and webhook documentation
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04

Migrations & rescues

A fresh start. Without leaving the important things behind.

Move from a legacy setup, Wix, Squarespace, or Shopify to a modern WordPress platform with a carefully planned transition. Content, URLs, and integrations are considered from the start.

WHAT YOU GET
  • Content, URL, and integration inventory
  • Repeatable migration scripts where appropriate
  • Redirect mapping and search-impact checks
  • A maintainable block theme and structured content model
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01 / THE STANDARD

Custom code, not unnecessary complexity.

02 / THE STANDARD

Performance considered from the start.

03 / THE STANDARD

Content your team can manage.

04 / THE STANDARD

A platform you fully own.

BEFORE YOU ASK

A little clarity
goes a long way.

01

Pricing & scope

How the work is priced and what shapes a proposal.

02

The usual questions

Timelines, hosting, ownership, and what comes next.

HAVE SOMETHING IN MIND?

Let's make
something matter.

A new platform. A better store. A fresh start.
Tell me what your next chapter looks like.

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